02-02-2007, 08:15 PM
Bismillah
What marketing is all about? Marketing is about communication, is about how to get people aware of your commodity, business, service..etc. It is about raising awareness. Now how do we maintain a high level of communication that ensures the probagation of whatever we need to convey to people?
Do we have to set a long marketing plan? Do we have to contract a marketing research firm to conduct a research, survey..etc on our behalf and for this we must allocate a large sum of money? Do we have to hire a staff of tele marekteers? Do we have to sit and use search engines, build or buy long mailing lists?
No we don’t. What Does Allah Say:
"Therefore remember Me (by praying, glorifying, etc.). I will remember you, and be grateful to Me (for My countless Favours on you) and never be ungrateful to Me." (Quran 2:152).
And what is the fruit of Allah Remembering us?
In a hadeeth Qudsi: Narrated Abi Horaira may Allah be pleased with him that the Messenger prayer and peace be upon him said: Allah May He be Exahlted Say: I M up to the expectations of my devotee, and I M with him if he remembers me, if he remembers Me to himself, I will remember him to Myself, If he remembers me among a gathering, I Shall Remember him in a better gathering” (reported by Bukhari and Muslim).
If you take an in depth look at the Ayah, then analyse the hadeeth Qudsi, you will realize that remembrance of Allah bears significant fruit that has a direct impact on the one who practice the remembrance.
Let me shed more light here: Narrated Abu Horaira may Allah be pleased with him that the Messenger prayer and peace be upon him said: that Allah may He Be Glorified when He Loves a devotee, He Calls on Jebreel To Tell him, Allah Loves so and so, Thus, you aught to love him. Thus, Jebreel loves him, Jebreel then call in the skies that Allah Loves so and so, thus, love him. Residents of skies then love him, and charisma and acceptance is placed for him among residence of earth” (reported by Bukhari)
Did you get the whole process now? In order to gain people’s love, acceptance, that certainly results into easy communication, you need to have Allah Loves u.